The Zigong Lantern Promotion Alliance was officially established on Jan. 13 at its inaugural conference in Zigong, Sichuan province, marking the creation of China's first lantern promotion alliance aimed at consolidating resources and expanding the market for Zigong's lanterns.
During the conference, experts and scholars delivered speeches on topics such as showcasing Chinese civilization globally and trends in the international promotion of Zigong lantern culture. The discussions explored innovative pathways for developing Zigong's lantern culture, emphasizing its heritage and creative evolution.
Guided by the Publicity Department of the Communist Party of China Sichuan Provincial Committee, the Zigong Lantern Promotion Alliance was jointly initiated by more than 60 entities, including media outlets, businesses, institutions, trade associations and academic organizations. The alliance follows the principles of "global vision and collaborative innovation," aiming to enhance the Zigong lantern brand, boost industry growth, share Chinese stories through lantern art, and strengthen cultural appeal.
The alliance plans to hold regular meetings, organize promotional activities, and strengthen collaboration with domestic and international institutions. It will establish a resource-sharing mechanism and platform and form a media and expert advisory group to guide brand promotion efforts. The alliance will assist businesses in participating in lantern exhibitions, festivals, cultural exchanges, and tourism initiatives to access international markets. It will also promote innovation in the lantern industry, support the integration of culture and technology, and develop more competitive lantern products.
The initiative is a key step in preserving and modernizing the rich heritage of Zigong lantern culture, positioning it as a global cultural and artistic symbol.
The Zigong Lantern Promotion Alliance was officially established on Jan. 13 at its inaugural conference in Zigong, Sichuan province, marking the creation of China's first lantern promotion alliance aimed at consolidating resources and expanding the market for Zigong's lanterns.
During the conference, experts and scholars delivered speeches on topics such as showcasing Chinese civilization globally and trends in the international promotion of Zigong lantern culture. The discussions explored innovative pathways for developing Zigong's lantern culture, emphasizing its heritage and creative evolution.
Guided by the Publicity Department of the Communist Party of China Sichuan Provincial Committee, the Zigong Lantern Promotion Alliance was jointly initiated by more than 60 entities, including media outlets, businesses, institutions, trade associations and academic organizations. The alliance follows the principles of "global vision and collaborative innovation," aiming to enhance the Zigong lantern brand, boost industry growth, share Chinese stories through lantern art, and strengthen cultural appeal.
The alliance plans to hold regular meetings, organize promotional activities, and strengthen collaboration with domestic and international institutions. It will establish a resource-sharing mechanism and platform and form a media and expert advisory group to guide brand promotion efforts. The alliance will assist businesses in participating in lantern exhibitions, festivals, cultural exchanges, and tourism initiatives to access international markets. It will also promote innovation in the lantern industry, support the integration of culture and technology, and develop more competitive lantern products.
The initiative is a key step in preserving and modernizing the rich heritage of Zigong lantern culture, positioning it as a global cultural and artistic symbol.
The Zigong Lantern Promotion Alliance was officially established on Jan. 13 at its inaugural conference in Zigong, Sichuan province, marking the creation of China's first lantern promotion alliance aimed at consolidating resources and expanding the market for Zigong's lanterns.
During the conference, experts and scholars delivered speeches on topics such as showcasing Chinese civilization globally and trends in the international promotion of Zigong lantern culture. The discussions explored innovative pathways for developing Zigong's lantern culture, emphasizing its heritage and creative evolution.
Guided by the Publicity Department of the Communist Party of China Sichuan Provincial Committee, the Zigong Lantern Promotion Alliance was jointly initiated by more than 60 entities, including media outlets, businesses, institutions, trade associations and academic organizations. The alliance follows the principles of "global vision and collaborative innovation," aiming to enhance the Zigong lantern brand, boost industry growth, share Chinese stories through lantern art, and strengthen cultural appeal.
The alliance plans to hold regular meetings, organize promotional activities, and strengthen collaboration with domestic and international institutions. It will establish a resource-sharing mechanism and platform and form a media and expert advisory group to guide brand promotion efforts. The alliance will assist businesses in participating in lantern exhibitions, festivals, cultural exchanges, and tourism initiatives to access international markets. It will also promote innovation in the lantern industry, support the integration of culture and technology, and develop more competitive lantern products.
The initiative is a key step in preserving and modernizing the rich heritage of Zigong lantern culture, positioning it as a global cultural and artistic symbol.
The Zigong Lantern Promotion Alliance was officially established on Jan. 13 at its inaugural conference in Zigong, Sichuan province, marking the creation of China's first lantern promotion alliance aimed at consolidating resources and expanding the market for Zigong's lanterns.
During the conference, experts and scholars delivered speeches on topics such as showcasing Chinese civilization globally and trends in the international promotion of Zigong lantern culture. The discussions explored innovative pathways for developing Zigong's lantern culture, emphasizing its heritage and creative evolution.
Guided by the Publicity Department of the Communist Party of China Sichuan Provincial Committee, the Zigong Lantern Promotion Alliance was jointly initiated by more than 60 entities, including media outlets, businesses, institutions, trade associations and academic organizations. The alliance follows the principles of "global vision and collaborative innovation," aiming to enhance the Zigong lantern brand, boost industry growth, share Chinese stories through lantern art, and strengthen cultural appeal.
The alliance plans to hold regular meetings, organize promotional activities, and strengthen collaboration with domestic and international institutions. It will establish a resource-sharing mechanism and platform and form a media and expert advisory group to guide brand promotion efforts. The alliance will assist businesses in participating in lantern exhibitions, festivals, cultural exchanges, and tourism initiatives to access international markets. It will also promote innovation in the lantern industry, support the integration of culture and technology, and develop more competitive lantern products.
The initiative is a key step in preserving and modernizing the rich heritage of Zigong lantern culture, positioning it as a global cultural and artistic symbol.
The Zigong Lantern Promotion Alliance was officially established on Jan. 13 at its inaugural conference in Zigong, Sichuan province, marking the creation of China's first lantern promotion alliance aimed at consolidating resources and expanding the market for Zigong's lanterns.
During the conference, experts and scholars delivered speeches on topics such as showcasing Chinese civilization globally and trends in the international promotion of Zigong lantern culture. The discussions explored innovative pathways for developing Zigong's lantern culture, emphasizing its heritage and creative evolution.
Guided by the Publicity Department of the Communist Party of China Sichuan Provincial Committee, the Zigong Lantern Promotion Alliance was jointly initiated by more than 60 entities, including media outlets, businesses, institutions, trade associations and academic organizations. The alliance follows the principles of "global vision and collaborative innovation," aiming to enhance the Zigong lantern brand, boost industry growth, share Chinese stories through lantern art, and strengthen cultural appeal.
The alliance plans to hold regular meetings, organize promotional activities, and strengthen collaboration with domestic and international institutions. It will establish a resource-sharing mechanism and platform and form a media and expert advisory group to guide brand promotion efforts. The alliance will assist businesses in participating in lantern exhibitions, festivals, cultural exchanges, and tourism initiatives to access international markets. It will also promote innovation in the lantern industry, support the integration of culture and technology, and develop more competitive lantern products.
The initiative is a key step in preserving and modernizing the rich heritage of Zigong lantern culture, positioning it as a global cultural and artistic symbol.
The Zigong Lantern Promotion Alliance was officially established on Jan. 13 at its inaugural conference in Zigong, Sichuan province, marking the creation of China's first lantern promotion alliance aimed at consolidating resources and expanding the market for Zigong's lanterns.
During the conference, experts and scholars delivered speeches on topics such as showcasing Chinese civilization globally and trends in the international promotion of Zigong lantern culture. The discussions explored innovative pathways for developing Zigong's lantern culture, emphasizing its heritage and creative evolution.
Guided by the Publicity Department of the Communist Party of China Sichuan Provincial Committee, the Zigong Lantern Promotion Alliance was jointly initiated by more than 60 entities, including media outlets, businesses, institutions, trade associations and academic organizations. The alliance follows the principles of "global vision and collaborative innovation," aiming to enhance the Zigong lantern brand, boost industry growth, share Chinese stories through lantern art, and strengthen cultural appeal.
The alliance plans to hold regular meetings, organize promotional activities, and strengthen collaboration with domestic and international institutions. It will establish a resource-sharing mechanism and platform and form a media and expert advisory group to guide brand promotion efforts. The alliance will assist businesses in participating in lantern exhibitions, festivals, cultural exchanges, and tourism initiatives to access international markets. It will also promote innovation in the lantern industry, support the integration of culture and technology, and develop more competitive lantern products.
The initiative is a key step in preserving and modernizing the rich heritage of Zigong lantern culture, positioning it as a global cultural and artistic symbol.
The Zigong Lantern Promotion Alliance was officially established on Jan. 13 at its inaugural conference in Zigong, Sichuan province, marking the creation of China's first lantern promotion alliance aimed at consolidating resources and expanding the market for Zigong's lanterns.
During the conference, experts and scholars delivered speeches on topics such as showcasing Chinese civilization globally and trends in the international promotion of Zigong lantern culture. The discussions explored innovative pathways for developing Zigong's lantern culture, emphasizing its heritage and creative evolution.
Guided by the Publicity Department of the Communist Party of China Sichuan Provincial Committee, the Zigong Lantern Promotion Alliance was jointly initiated by more than 60 entities, including media outlets, businesses, institutions, trade associations and academic organizations. The alliance follows the principles of "global vision and collaborative innovation," aiming to enhance the Zigong lantern brand, boost industry growth, share Chinese stories through lantern art, and strengthen cultural appeal.
The alliance plans to hold regular meetings, organize promotional activities, and strengthen collaboration with domestic and international institutions. It will establish a resource-sharing mechanism and platform and form a media and expert advisory group to guide brand promotion efforts. The alliance will assist businesses in participating in lantern exhibitions, festivals, cultural exchanges, and tourism initiatives to access international markets. It will also promote innovation in the lantern industry, support the integration of culture and technology, and develop more competitive lantern products.
The initiative is a key step in preserving and modernizing the rich heritage of Zigong lantern culture, positioning it as a global cultural and artistic symbol.
The Zigong Lantern Promotion Alliance was officially established on Jan. 13 at its inaugural conference in Zigong, Sichuan province, marking the creation of China's first lantern promotion alliance aimed at consolidating resources and expanding the market for Zigong's lanterns.
During the conference, experts and scholars delivered speeches on topics such as showcasing Chinese civilization globally and trends in the international promotion of Zigong lantern culture. The discussions explored innovative pathways for developing Zigong's lantern culture, emphasizing its heritage and creative evolution.
Guided by the Publicity Department of the Communist Party of China Sichuan Provincial Committee, the Zigong Lantern Promotion Alliance was jointly initiated by more than 60 entities, including media outlets, businesses, institutions, trade associations and academic organizations. The alliance follows the principles of "global vision and collaborative innovation," aiming to enhance the Zigong lantern brand, boost industry growth, share Chinese stories through lantern art, and strengthen cultural appeal.
The alliance plans to hold regular meetings, organize promotional activities, and strengthen collaboration with domestic and international institutions. It will establish a resource-sharing mechanism and platform and form a media and expert advisory group to guide brand promotion efforts. The alliance will assist businesses in participating in lantern exhibitions, festivals, cultural exchanges, and tourism initiatives to access international markets. It will also promote innovation in the lantern industry, support the integration of culture and technology, and develop more competitive lantern products.
The initiative is a key step in preserving and modernizing the rich heritage of Zigong lantern culture, positioning it as a global cultural and artistic symbol.
